TRANSPORT FOR LONDON: “TAP & GO COMPASS”

Conceptual illustration developed during my placement as a Digital Team Assistant at Transport for London (TfL). The design merges the Oyster card reader and compass, encouraging commuters to tap the same card when entering and exiting the network to ensure accurate fares and avoid card clashes.

Revisited the concept to create a poster visual, presenting it as it would appear within a London Underground station. This project demonstrates my ability to translate digital design ideas into impactful print applications, supporting TfL’s goal of simplifying the customer journey.